Okay, so you’ve decided to start a podcast. Or, perhaps you have a podcast and you want to make the production of it a bit smoother.
6 easy steps to help improve your podcasting workflow so you can get the most out of your time!
It sounds rather cliche, but planning out exactly what you want to do with your podcast will help keep you on task. So, take some time and figure out exactly what you’re trying to accomplish. List the types of topics you want to tackle on your podcast. Think about potential content: from headlines to skits, to local conventions, jot it all down. Anything can potentially become content. Then, set aside a specific schedule for your podcast production and stick to it. Figure out the time per week needed to put together a solid show and set time aside for it.
Research, research, research. When it comes to the ideas or the skills you’re trying to convey in your podcast, be sure that you’re making yourself out to be an authority on the subject. Check out statistics and third-party papers. Review your own sources. Outline your ideas. Even if you primarily ad lib, it’s always best to have a structure to follow so you stay on whatever topic you’re tackling. Outlining will also help you discover sources that you may need for your podcast. Do you need audio, video, or pictures for your podcast episode? If so, make a note. Then, test what you have. Make sure any audio you plan on playing works. Test it out on other people or even yourself to ensure your delivery is smooth.
Get everything you need within arm’s reach and hit the record button! Remember what you’re trying to accomplish in your episode and your audience. Always remember to speak clearly and with passion for your topic! Don’t forget your call-to-action. Give your audience something to do. Do you want them to follow you on Twitter or Tumbler? What about buying your book? Whatever it is, don’t close out your show without your CTA!
Audio editing can be a pain, however, it’s necessary! If your budget allows for it, perhaps look into hiring a professional service that can do the editing for you. If not, simply make sure that even though you shouldn’t strive for “perfection”, you take out any awkward silences, you add music and audio in the places you should, and you remove any distracting noise. Again, keep in mind that you don’t have to strive for perfection, just tighten it up a bit.
Go over your show’s notes and check your spelling and grammar. Make sure to link any text, video or audio that you’re referencing in your episode. Make sure you make key points stand out with bullet points or italics. Don’t forget keywords for Search-Engine Optimization (SEO) in order for people to find you or the topic you’re tackling.
6.) Publish and Promote
Upload your file via an MP3 (for audio) or MP4 (for video). After uploading, check out your website. Did the audio or video upload properly? Check your links. Are they working? What about your RSS feeds? Are they working? If anything isn’t functioning properly, now is the time to catch it before your episode grows wings and takes off! When you’re certain everything is working properly, promote, promote, promote! Tell the world about your latest show on your podcast! Share on social media networks, email newsletters, and on websites like Reddit. However, be careful to not spam these sites! Monitor your podcast’s performance, but don’t become obsessed about it. Sometimes, it takes time to grow. However, it can tell you what sorts of topics engage your audience more.
Once all that is done, start preparing for the next show. These 6 easy steps should help you streamline your podcasting workflow. Are there any tips and tricks we missed? Let us know in the comments below!